Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Let Subway know how much you'd like to see the company offer veggie meats. Make sure you're super friendly, brief, and say what city you're writing from. Now, go ahead!

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Comments (13,626)

I've seen you change for the good of your loyal fans. But I'd love to see more vegetarian options for us, as well.
—Donna Hall
Prescott, WI
Please bring Vegan options to all, (or at least most), of your locations. On Fridays at work everyone usually gets take-out for lunch, Subway is a popular choice, but the Vegans and even some of the Vegetarians at work don't par-take when it's Subway, they don't feel like they have any good options. I travel fairly often for work too, if Subway had Vegan options on the menu then I would be pulling into your establishment instead of Taco Bell. Please consider having animal-free sandwich options on your menus, thank you! :)
—Lindsey Chan
Traverse City, MI
I've been Vegan for about a year and a half now. And, I can't tell you how much I love your veggie patties. Or, at least I did...until I learned recently that they're not Vegan. The "veggie delight", which is just a bunch of toppings on bread, is a joke. I guess I won't be going to Subway, anymore.
—Colleen O\'Leary
Jersey City, NJ
I eat at Subway all the time but I'm getting tired off the same ol' lettuce n' bread sandwiches. Vegan protein options would be fantastic.
—Chris Farewell
St. John\'s, Canada
The veggie patties are good, but having a variety would be AWESOME! And this would be a GREAT way to promote Subway against your competitors. Since you are always promoting a "healthy" menu, having more vegan/veg options would REALLY enhance that! I know your business would be one of the first. Plus, with so MANY types of vegan meats, cheeses, mayo, etc., you could have fun experimenting with the menu...and promoting your company! :D
—Nicole Frontera
Buffalo, NY
I love Subway but when deciding where to head out for lunch I'm hesitant because you no longer have your protein-packed vegan options. Please bring them back!
—AmberLynn Hejza
lancaster, NY
I would LOVE for subway to offer more Vegan options like vegan deli meats.
—David Smith
Excelsior, MN
Please add vegan option. Thank you!!
—Mayra M
orlando, FL
Ever sense i heard about the vegan taste test in dc i have been impatiently waiting to get my hands on it but its been over a year . im even considering moving to Washington ,get those patties to Florida NOW!!!!please.
—daffodyle saget
plantation, FL
Subway used to be one of my favorite restaurants, but it has been off the menu since I switched to a plant-based diet last year. The Fresh Veggie sandwich is great, but with no protein, it's really not substantial enough for a meal. Please add some vegan protein options!
—J. Chamberlain
Dallas, TX