Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Comments (15,891)

Please bring vegan Subway sandwiches to Palm Springs, CA!!!
—alwin jackson
palm springs, CA
We need vegan, protein-rich options in Sacramento, especially when it comes to fast food. The best I can do now is go to BK for a veggie burger.
—Chris Allan
Sacramento, CA
Please bring Vegan Subway to Fuengirola and Mijas, Spain.
—Sven P
Mijas, Spain
Would love to see the St Stephen,NB location serve vegan options for meat and dairy. also more options for dressings. Thank you.
—Lisa Cheney
St Stephen, Canada
Please make these options available in all of Los Angeles and Glendale as well as Nationwide.
—James Cameron
Glendale, CA
My family full of vegans would eat at Subway regularly if vegan meats were offered! Bring them to Western MA!
—Karen Schiltz
Pittsfield, MA
My son, daughters and myself have the italian with all veggies and it is wonderful. More vegan options would be awesome!
—Brian K
Fulton, NY
Please offer vegan veggie patties in all Subway restaurants.
—Ryan Persad
FORT MYERS, FL
Please bring vegan options to Thailand! <3
—Unknown Vegan
Phuket, Thailand
Santa Fe, New Mexico NEEDS this! THANKS!!
—Brian DuBoff
SANTA FE, NM