Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Comments (16,634)

This would be amazing to have in Halifax !!! ...Or anywhere :)
—Cassidy Bradley
Halifax, Canada
please please PLEASE bring a vegan menu to the subway in red oak Texas or somewhere within 10 miles away!!!! PLEASE?! My family and I LOVED subway before we changed to the vegan lifestyle and I would love nothing more than to be able to go back there with all 8 of my vegan family members and eat a delicious vegan turkey sub! I know you will do the right thing! You guys rule, I love subway so much! Thank you for starting to offer vegan menus in general!!!
—Crystal rodriguez
red Oak , TX
Ontario wants vegan options at Subway!! Used to love going to Subway but since going Vegan, I cannot. Please, please bring some Vegan options here.
—Amber Welch
Ontario, Canada
Bring Vegan Subway to Chicago, please!
—Galiana Petrova
Elk Grove Village, IL
Please extent your VEGAN sub options to the Rochester, NY area. We have a large and active vegan community very willing to put their money behind their beliefs!
—Ann Diehl
Fairport, NY
I can't wait to try these! Lots of Vegan's in Toronto looking for some fast and fresh options, bring them here ASAP.
—A Trotter
Toronto, Canada
Please give me vegan protein!!!
—Jennifer Mccormick
Denver CO, CO
Please make these available nationwide, or at least bring them to Wisconsin! So happy that Subway is stepping up to provide these vegan options!
—Kay Simmons
Madison, WI
Las Vegas supports a large vegan community with several chains offering options! Make subway a part of that!
—Elsa Kelsey
Las Vegas , NV
Des Moines is growing and the vegan fad is becoming even more popular every day!!! New vegetarian and vegan restaurants are opening all the time!!! Please bring the vegan menu here!!! It looks amazing:)
—john Muncy
Des Moines, IA